Directory of social media strategists with pbsm qualification
What it means to be a social media strategist.
Social media is a challenge that can only be mastered in the long term with a powerful strategy. The job of a social media strategist is to ensure through his strategies that a company can get the best possible benefit from social media.
This requires the ability to develop strategies with which the potential benefits of social media for the business model can be realized in competition in social media with the available resources.
Achieving this requires in-depth knowledge of
- social media performance potential,
- the company’s business model,
- the competition in social media and
- the company resources.
Few social media managers have these skills and many social media strategists are only trained to develop social media campaigns. They do not live up to the claim of being able to comprehensively and permanently support the success of a company’s business model through social media.
In order to meet this requirement, they must either have their own method of strategy development that enables this result or master the potential-based strategy model pbsm.
In order to give employers and customers a minimum level of certainty that a person can use the method, there is the pbsm.strategist qualification.
Only Users with the proven qualification pbsm.strategist will be entered in this directory.
Benefit of this directory:
- Easy check of the qualification pbsm.strategist.
- Easy to find a qualified social media strategist.
Since the course has only been available in this form since may 2024 and takes at least a few months to get through the course content and for the exercises taken and also some more time for the final paper, you will currently find no social media strategists with the pbsm.strategist qualification today and the coming months.
pbsm.strategists
Europe | Germany | Wilfried Schock | ws@pbsm ++49 7151 3042774 |
The pbsm.qualification
To understand the quality of a professional strategy development with the pbsm the following picture shows the main steps of this process.

Following you find additional information about the qualification pbsm.strategist and its requirements.